GetResponse vs Sendinblue
GetResponse and Sendinblue are both all-in-one email marketing platforms with automation and CRM features. GetResponse emphasizes ease of use and webinar hosting, while Sendinblue (now Brevo) offers competitive pricing and SMS marketing integration.
GetResponse
A user-friendly email marketing and marketing automation platform with integrated webinar hosting, landing pages, and CRM. Known for intuitive drag-and-drop builders and strong automation workflows.
Starting Price
$15/month
Free Plan
Available (up to 500 contacts)
Founded
2001
Primary Strength
Webinars + automation
Pros
- Excellent webinar and video hosting features built-in
- Intuitive drag-and-drop interface with minimal learning curve
- Comprehensive automation workflows with conditional logic
Cons
- Higher pricing for larger contact lists compared to competitors
- SMS functionality limited compared to Sendinblue
- Reporting features less granular than some alternatives
Sendinblue (Brevo)
A comprehensive CRM and marketing automation platform with strong SMS, email, and omnichannel capabilities. Recently rebranded to Brevo with enhanced contact management and affordability.
Starting Price
$20/month
Free Plan
Available (unlimited contacts, 300 emails/day)
Founded
2012
Primary Strength
SMS + omnichannel
Pros
- More affordable for large contact databases and SMS volume
- Native SMS and WhatsApp marketing capabilities
- Robust contact management and segmentation features
Cons
- Learning curve steeper than GetResponse for beginners
- No native webinar or video hosting features
- Customer support response times noted as slower in some regions
Sendinblue (Brevo) wins
Sendinblue offers superior overall value for most businesses due to lower pricing at scale, native SMS/omnichannel capabilities, and stronger CRM features, while GetResponse's webinar advantage is relevant only for specific use cases.
GetResponse
Best for webinar hosts, coaches, and small teams needing drag-and-drop simplicity.
Sendinblue (Brevo)
Best for e-commerce, agencies, and businesses requiring SMS, omnichannel marketing, and cost-effective large-list management.
Feature & Capability Comparison
| Aspect | GetResponse | Sendinblue (Brevo) |
|---|---|---|
| Email Marketing | Strong with advanced automation | Strong with advanced segmentation |
| Webinars/Video Hosting | Built-in, native feature | Not included; third-party integration required |
| SMS Marketing | Available but limited | Full-featured with WhatsApp support |
| CRM Capabilities | Basic contact management | Advanced CRM with lead scoring |
| Landing Pages | Included with templates | Included with templates |
| Automation Workflows | Comprehensive with conditions | Comprehensive with conditions |
Pricing & Scalability Performance
Affordability for Small Businesses
Sendinblue offers unlimited contacts on free plan; GetResponse caps at 500 contacts, giving Sendinblue a pricing edge for early-stage users.
Value for Large Lists (10K+ contacts)
Sendinblue scales more affordably with large contact databases; GetResponse pricing increases substantially above 5,000 contacts.
SMS/Omnichannel Value
Sendinblue integrates SMS and WhatsApp natively at competitive rates; GetResponse requires add-ons and is less cost-effective for multi-channel campaigns.
Ease of Setup
GetResponse is designed for minimal technical effort; Sendinblue requires more configuration but offers deeper customization.
Webinar Integration
GetResponse includes built-in webinar hosting; Sendinblue has no native webinar solution, requiring third-party tools.
Best Use Cases & User Fit
GetResponse excels for coaches, consultants, and creators who prioritize webinars and ease of use, with automation that requires minimal technical setup. Sendinblue (Brevo) is better suited for e-commerce, agencies, and businesses needing SMS marketing, advanced CRM, and cost-effective scaling across large contact lists.
When to choose each
Choose GetResponse if…
Best for webinar hosts, coaches, and small teams needing drag-and-drop simplicity.
Choose Sendinblue (Brevo) if…
Best for e-commerce, agencies, and businesses requiring SMS, omnichannel marketing, and cost-effective large-list management.
Frequently Asked Questions
Sendinblue (Brevo) is significantly better, with native SMS, WhatsApp, and email integrated into one platform at competitive rates. GetResponse requires add-ons and is less cost-effective for SMS-heavy campaigns.
Sendinblue scales more affordably; GetResponse pricing increases steeply above 5,000 contacts. For 10,000+ contacts, Sendinblue is typically 40-60% cheaper.
GetResponse has a gentler learning curve with intuitive drag-and-drop builders, while Sendinblue requires more initial setup but offers greater long-term customization and depth.
Sources & references
Suggested sources to verify product details, pricing, reviews, and specifications.
- OfficialGetResponse Official Pricing
Confirms starting price ($15/month), free plan (500 contacts), and feature set.
- OfficialBrevo SMS & Omnichannel Capabilities
Details native SMS, WhatsApp, and integrated CRM features in Brevo's platform.